Digital Marketing Manager – Celebrity and Entertainment Startup

Location
New York City
Job Information

Dreamed up by an original Shark from Shark Tank, our client is backed by some of the biggest players in the celebrity entertainment world. It is the first-of-its-kind mobile platform that curates today’s top stars, the coveted, on-trend brands they love and exclusive celebrity content all in one dynamic shopping experience.

As a part of this fast-growing startup, you will be working directly with the CMO to help build and execute the digital marketing strategy of this content-meets-commerce mobile app. This role offers genuine responsibility, and would be perfect for a well-rounded, entrepreneurial digital marketing manager looking for a once-in-a-lifetime challenge to build something amazing.
Responsibilities:

  • Drive app downloads, new user acquisition and engagement across key channels, including online advertising (SEO, SEM, display ads), lead generation, email, partnership marketing, etc.
  • Determine the most effective opportunities and create strategic marketing plans for key channels
  • Continuously test, measure, optimize channels and campaigns to improve ROI, conversion and cost of acquisition
  • Direct data collection and analysis to measure effectiveness of campaigns, draw insights, and communicate learnings with larger team
  • Research industry marketing trends to stay on top of industry best practices

    • Requirements:

  • Bachelor’s degree with relevant well-rounded digital marketing experience in an ecommerce environment
  • App and mobile experience is highly preferred
  • Proven ability to execute acquisition campaigns across key channels, utilizing solid analytics and a proven track record of a “test & learn” mindset
  • Excellent project management skills and attention to detail, proven ability to manage multiple projects simultaneously
  • Proven ability to thrive in a fast-paced, start-up environment
  • Motivated, dynamic, creative, and results-oriented
  • Excellent judgment, enthusiastic and entrepreneurial and great communication skills

    • Apply Now

    Please attach your resume in a Microsoft Word document.